[opendtv] Re: Aereo fumbles on NFL opening day, but it's still a streaming sports champion
- From: Craig Birkmaier <craig@xxxxxxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Sun, 15 Sep 2013 11:45:39 -0400
On Sep 15, 2013, at 3:03 AM, Monty Solomon <monty@xxxxxxxxxx> wrote:
> Aereo fumbles on NFL opening day, but it's still a streaming sports champion
>
> Brad Chacos
> Sep 9, 2013
>
> Ditching your hefty cable bill sounds great on paper, but one glaring
> issue has prevented scads of would-be cord cutters from flipping the
> all-digital switch: The lack of live sports. While Netflix, Amazon
> Prime, Hulu, and their ilk carry a cornucopia of TV shows and movies,
> none cast live sports, and the scant few streaming options offered
> directly by professional sports leagues tend to be expensive and
> limited to a handful of devices. And the NFL-the most popular sport
> in the U.S.-is the worst of the bunch.
>
> Enter Aereo.
So the story essentially tells us that watching sports on mobile devices is a
strong enough attraction to cause folks to subscribe to Aereo - so much so, in
fact, that the new subscribers crashed the system.
Two lessons here:
1. The technology is still fragile and will need to scale massively to allow
for a shift from the MVPDs to wired and wireless broadband.
2. Broadcasters have a viable option for survival - Focus on the mobile devices
that need an affordable wireless option to fill their screens.
I wonder how many people tried to watch an NFL game on an ATSC mobile (M/H)
receiver? And I'm not talking about a big screen TV with integrated ATSC tuner,
fed via an antenna, in the back of an SUV at a tailgate party.
Regards
Craig
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