[opendtv] Re: Are ATSC Stations Going Off The Air?

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Mon, 14 Oct 2013 21:26:44 +0000

Craig Birkmaier wrote:

> Sorry Bert, but the telcos do not have the power to stop this;
> that train left the staion in 2007.

No doubt, you're referring to the iPhone. Which only "changed" things, in this 
respect, by adding the Apple walled garden to the cellco walled garden. In 
which case, Apple would continue to have no interest in allowing broadcast TV 
on their phones. Much better to force the faithful to use iTunes for this.

> There would be NOTHING to stop tablet manufacturers from
> supporting Broadcast LTE, even if a tablet was not currently
> enabled for a telco network.

Perhaps, just like there's nothing to stop the tablet from supporting DVB-T2 or 
ATSC MH. If the tablet does not subscribe to a cellco network, so that the 
cellco network gets nothing for the broadcast material, then it makes sense for 
the broadcasters to create as efficient a broadcast stream as possible, for 
THEIR OWN benefit. And that's not going to be LTE overlay. Not unless the 
broadcasters have ideas of branching out into ISPs of some type or other, 
themselves.

AND, let's not forget something else we've been over countless times, there is 
very limited demand for real-time *broadcast* to mobile devices. Sports, maybe 
some news and weather. That's it. Hardly enough, in hours/week, to justify the 
broadcasters wanting to switch to a more expensive LTE overlay network. Mobile 
users have proven that they can't be tied to down to lengthy programs on 
someone else's schedule.

> The issue is the cost of including the chip that makes broadcast
> reception possible;

Sorry, Craig, but you state this without proof. My bet is, the cost issue is 
noise level. Demand, on the other hand, is another issue, which also applies to 
this LTE overlay idea.

> You do not need 800 towers to cover the DC market with broadcast LTE.

Sorry again, Craig, but I don't like playing this game. I showed you the 
numbers, I gave you the reference, I did the simple arithmetic for you. If you 
want b/s/Hz to be more than, say, 1 b/s/Hz, and even for that, you have to 
create a denser mesh than you seem willing to to accept, for LTE. So, we go 
through all of this, then you forget a few months later, and then you're back 
to your old arguments and incorrect assumptions, and expect me to rehash. No, 
sorry.

> If you subscribe to Aereo you are paying them a fee,

That's because Aereo isn't getting any of the ad revenue. For broadcasters, 
access to mobile devices means that the advertizers would pay for the extra 
eyeballs. So some way of reaching more people always makes sense for the 
broadcasters. They have every reason to want to reach devices via Internet and 
mobile wireless. And the content owners too, for that matter. We've also been 
over this ad nauseam. Content owners don't care if they have to deal with more 
than just the old traditional MVPDs, as long as they get their extra income.

> They already jumped, as many programs are already available for
> mobile devices, IF you have an MVPD subscription.

We went through that one ad nauseam too. That's the MVPDs looking for long term 
survival. Not the content owner looking to maximize their viewership. Content 
owners have no reason to swear unending loyalty to the existing set of MVPDs, 
as their only way to get this Internet viewership.

> Because big sticks are NOT cheap to build or operate.

Craig, again, no proof for your claims. You need to show numbers that prove 
that a dense mesh of towers, hundreds of them for a reasonable sized market, 
even if small towers, costs less than the big stick (often shared among several 
broadcasters). If you can show that, then OTA broadcasters w/should have been 
making the transitions long ago.

Bert

 
 
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