[opendtv] FCC on next gen CableCard

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Thu, 22 Apr 2010 11:10:11 -0500

http://hraunfoss.fcc.gov/edocs_public/attachmatch/FCC-10-60A1.pdf

Above is the notice of inquiry concerning devbelopment of a next generation 
CableCard system.

Commssioner McDowell says:

http://hraunfoss.fcc.gov/edocs_public/attachmatch/FCC-10-60A4.pdf

"To be blunt, the CableCARD approach to implementing Section 629 has been 
disappointing. Although the Commission has made some progress in trying to 
bring Congress' vision to reality, the fact remains that a very large majority 
of consumers continue to rely on equipment supplied by their pay TV providers. 
It is another example of an unintended consequence of regulation. I support the 
two initiatives before us now - a Further Notice of Proposed Rulemaking 
("FNPRM") to examine the CableCARD rules and a new Notice of Inquiry ("NOI") to 
explore possible alternatives to our current approach. Each asks a number of 
good questions about what has, or has not, worked in the marketplace to date 
while probing into the reasons behind those developments. For example, would 
consumers be more inclined to seek out CableCARD-compliant devices if monthly 
bills separately broke out the cost of the operatorprovided box from the charge 
for the CableCARD pre-installed in that box? Is a truck roll really necessary 
to install a CableCARD in a box acquired at retail? And, perhaps most important 
of all, what do consumers consider in weighing whether to lease a box from 
their MVPD as opposed to buying a box from a third-party provider?"

My take is, nothing will change if the MVPDs can make using these devices more 
expensive it has any right to be, or if the devices are not easily installed by 
owners. Or if the MVPDs give CE manufactuers "incentives" to not build 
equipment that uses these adapters.

And yet, it is patently OBVIOUS that a substantial percentage of cable 
subscribers want to not have to use the STBs. That's what has kept many of them 
on analog cable. That's why many cable subscribers like clearQAM, not knowing 
that both analog and clearQAM have their days numbered.

Problem is, so many allow thermselves to be herded like sheep.

Bert
 
 
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