[opendtv] News: Verizon, CBS Sign Retrans Deal

  • From: Craig Birkmaier <craig@xxxxxxxxx>
  • To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
  • Date: Tue, 21 Mar 2006 08:47:45 -0500

http://www.broadcastingcable.com/article/CA6317143.html?display=Breaking+News&referral=SUPP&nid=2228

Verizon, CBS Sign Retrans Deal

By John Eggerton -- Broadcasting & Cable, 3/20/2006 12:26:00 PM


Telco Verizon and CBS have struck a retransmission-consent deal that 
includes analog TV-station carriage, digital multicast channels, 
HDTV, and VOD, both network and local VOD content, primarily news.

Getting VOD play on the telco's FiOS video system will be CSI, 
Survivor and NCIS, among other shows.

The VOD will be available for no extra cost above FiOS service. 
Verizon had already been carrying the CBS stations per a "special" 
agreement. When Verizon launched its video service, it made a deal 
with CBS to carry its stations in the markets where it was launching.

Leslie Moonves, President and CEO, CBS, had told analysts in late 
February to look for a big retransmission-consent deal in the near 
future. This appears to have been it.

No word on what Verizon had to pay, but Moonves said last month he 
was looking at a potential pool of hundreds of millions of dollars 
from all the retrans deals. He also said that the stations would also 
eventually be getting a cut of the new cash-and-carry regime

Ever since CBS split off from Viacom at the beginning of the year, 
CBS has been looking to monetize its TV stations in new carriage 
deals, rather than having the price for carriage be carrying a Viacom 
cable channel or two, as had been the case with previous deals. Cable 
is required by law to carry a broadcast station, but does not have to 
pay if the broadcaster opts for that mandatory carriage--"must 
carry." But the station can opt instead to negotiate carriage for a 
fee, as CBS did. But the operator is then under no obligation to 
carry the station if a deal can't be struck.

Verizon says it is the telco's biggest TV station carriage deal to 
date in terms of number of stations. Verizon already has a carriage 
deal with NBC and ABC stations.

Verizon has been aggressively seeking franchises for its video 
service, now available in some part of seven states according to the 
company.

It has been equally aggressive in trying to get help from local 
governments, Congress and the FCC, seeking franchise regulation 
reform that would allow it to streamline or bypass the time-consuming 
franchise negotiations that cable built its service on. It has 
succeeded in several states, Texas and Virginia among them--to 
greater and lesser degree.
 
 
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