The Pluto service says much more about the lack of success of CBS All Access
than the demise of “live TV bundles,” whether delivered by cable, satellite or
the Internet.
Consumers have not been supportive of the “walled garden“ streaming services
created by the broadcast networks. One good reason for this is that the number
of consumers watching the broadcast networks in ANY manner has declined
dramatically over the past two decades. Another good reason is pointed out in
the articles - consumers are flocking to commercial free streaming services
that are offering original content and access to popular archival content.
Pluto is little more than another attempt by the content congloms to monetize
their content libraries. In the late ‘90s they did this by creating new rerun
channels for the MVPD services, which made it possible for the MVPDs to get
around the attempt to control cable rates via the 1992 cable act. These
channels did little in terms of attracting an audience, but they did fuel ever
increasing MVPD bundle pricing.
The new VMVPD bundles do not include most of these rerun channels, so the
congloms are creating new ad supported services to exploit their program
archives.
Nickel and dime stuff...
Regards
Craig
----------------------------------------------------------------------
You can UNSUBSCRIBE from the OpenDTV list in two ways:
- Using the UNSUBSCRIBE command in your user configuration settings at
FreeLists.org
- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word
unsubscribe in the subject line.