[SKRIVA] Bokindustrins framtid

From: Ahrvid Engholm <ahrvid@xxxxxxxxxxx>
To: <skriva@xxxxxxxxxxxxx>
Date: Fri, 28 Jan 2011 13:18:14 +0100

En sidan med intressanta spekulationer om bokens framtid:

http://www.sfsignal.com/archives/2011/01/mind-meld-the-future-of-publishing/

T ex detta av en Niel Clarke:

"Things That Will Stay The Same

There will still be book and magazine publishers of all sizes.
Print editions of books and magazines will still exist.
There will still be book collectors supporting small press limited editions.
The small press will be taking the majority of the risks/trying new things.
Piracy will exist. Music, movie and gaming efforts have failed to kill it. 
Publishing will be no different.

Things That Will Change

Book contracts. The old model was based on regional distribution and limited 
print runs. Ebooks remove warehouse and distribution limitations that framed 
contract terms. What is "out of print" in a digital realm?
Print magazines will see the bulk of their readership change to the electronic 
editions. You'll also see a number of side eprojects that take advantage of old 
content, particularly from fiction magazines.
Self-publishing will continue to expand and attract more established authors. 
(Great for back catalog, unusual or experimental projects, novellas, etc.)
Traditional book & magazine distributors will suffer as sales shift to 
electronic editions. This is the weak link in the publishing business and could 
present problems down the line.
Although currently prohibited by Amazon and others, I expect to see advertising 
creep into ebook editions, particularly magazines. Workarounds could be 
sponsored content or product placement.
Publishers will take advantage of the medium instead of merely converting 
content (badly) to it. More art, embedded audio editions, video, extra stories, 
3D, color design, etc. Size is no longer an issue. (Compares to the addition of 
extra tracks or video on music CDs, special features on DVD) This will start 
with textbooks and children's literature, but quickly expand from there.
Read instantly! This is already happening with DVDs. Expect the ebook to be 
free with the purchase of your print edition.
Subscription models. Obviously important for magazines, but definitely a future 
for books. There are pockets of loyalty among readers and this will be 
capitalized on. (small press supporters, Oprah Book Club, etc.)"

--Ahrvid

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[SKRIVA] Bokindustrins framtid

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