Since we were just discussing this in the last few weeks on here, thought I
would share this Q&A from Labriola on the subject:
ROB STAMBAUGH FROM CLEVELAND, OH: I just signed up for the season ticket
waiting list. It says on the website that not all season tickets need a
seat license. Could you explain how the seat license works?
ANSWER: A Stadium Builders License (SBL) is sold along with the season
tickets and gives the holder "ownership rights" of that seat location. The
owner can freely transfer those rights to another party during certain
transfer windows when they no longer wish to be a Season Ticket Holder.
However there are multiple sections on each level that are unlicensed. If
someone is an owner of an unlicensed season ticket, the rights to those
seats cannot be transferred to another party and season tickets will revert
back to the Steelers if the owner no longer wishes to own season tickets.
And you should understand that when a Stadium Builders License is
transferred to another party, that means it can be sold to that party and
sold at a profit, which the seller then gets to keep.