[opendtv] Re: B&C: Moonves Says CBS Has Over 5M Over-the-Top Subscribers
- From: Craig Birkmaier <brewmastercraig@xxxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Fri, 16 Feb 2018 07:58:16 -0500
On Feb 15, 2018, at 10:25 PM, Manfredi, Albert E <albert.e.manfredi@xxxxxxxxxx>
wrote:
FYI, CBSN is a FOTI 24-hour news stream. Moonves is thinking of adding a
sports direct-to-consumer stream and entertainment news streams, using FOTI.
Interesting! It has always seemed like the natural progression, FOTA to FOTI,
especially in view of the fact that consumers are not flocking to walled
gardens, these days. Consumers have choices now.
Really?
So why did Moonves report that they expect to have 8 million subscribers to
their walled garden Showtime and CBS All Access services by 2020?
And CBS All Access going international.
This is pretty much the way I expected OTT TV to evolve. The content owner is
free to take control of distribution, and the consumer is hardly stuck in the
mud of the past 40 years. And why would a content owner want to do this?
Simple. They get increased viewership and increased revenues. But sure, the
channels that used to be subsidized, in legacy MVPD bundles, are going to
lose out.
It’s just the newest way to create ad supported rerun channels Bert. They
already know how to do this, as they did it for years via the legacy MVPDs -
note that the new skinny bundles do not include this crap.
It would be irresponsible for CBS or any other content conglom to ignore the
opportunity to serve the ad supported content market moving forward, even if it
only produces a few million in profits.
No problem, CBS will receive $2.5 billion in retransmission consent and reverse
compensation from affiliates by 200.
Needless to say, this too depends on net neutrality. Without that, the clock
could be turned back, by the special interests (and today's FCC, firmly in
their pockets).
Yet another invocation of FUD - please stop PREDICTING gloom and doom about
things that will NEVER happen.
Regards
Craig
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