[opendtv] HPA Technology Retreat Program Update

  • From: Mark Schubin <TVMark@xxxxxxxxxxxxx>
  • To: Multiple Addresses Suppressed <tvmark@xxxxxxxxxxxxx>
  • Date: Wed, 14 Jan 2009 09:48:22 -0500

There have been many recent additions to the 15th-annual Technology Retreat of the Hollywood Post Alliance, being held February 17-20 at the Westin Mission Hills Resort in Rancho Mirage (Palm Springs area), California.  Check out the program here:
http://www.hpaonline.com/mc/page.do?sitePageId=62874&orgId=hopa

With the addition of 1 Beyond, AArmadillo, Adode, Symmetricom, and Xytech, there will now be 60 organizations conducting technology demonstrations at the event.  The HPA Technology Retreat is where Panasonic introduced the Varicam and Sony introduced HDCAM SR.  It's where Lucas Digital (Industrial Light & Magic) showed the camera-attitude sensor used in shooting Star Wars movies and where 3ality's 3-D rig was demonstrated before there was a company by that name.  It's the only North American site where SquareHead Technology's amazing Audioscope microphone array has been demonstrated.  Get a jump on what will be "unveiled" at other events later in the year (while sipping your favorite beverage).  Does a plasma panel make sense as a professional reference monitor?  What happens when different bit-rate-reduction ("compression") systems are concatenated at different bit rates?  Come and see for yourself.

With the recent addition of Bob Allen, the "Broadcasting: What's Next?" panel now includes ABC, The CW, Fox, NBC, PBS, and Telemundo, in addition to the NAB.  What's ATSC 2.0?  What "surprises" have been found in the field with regard to digital reception?  What about broadcasting to mobile devices?  Come and find out.  By the way, the BBC and the European Broadcasting Union will also be making presentations at the event.

Not interested in broadcasting?  How about advanced processing hardware, software, and storage?  Another recent addition to the program is Juan Pertierra on the use of FPGAs to accelerate post processing.   How about 3-D (with and without glasses), high-frame-rate television, alternative content for digital cinema, lip-sync & loudness, bringing out-of-focus images back into focus, military video of the future, sustainable media technology, laboratory display technologies, the Obama administration, content protection, sync & timing in the digital age, the future of art & media technology, spatial hearing, online sensitometry, the replacement of color bars, and compressed-air-based acoustic broadcasting?  It will all be there, and that's not even counting the 60 breakfast roundtables.

Registration WILL be closed when capacity is reached (it has happened the last few years; I'm not kidding).  There's still time to get a 30-day advance airfare.  Don't get left out in the cold (Rancho Mirage is WARM).  Don't hate yourself for missing this.  Register today!
http://www.hpaonline.com/mc/page.do?sitePageId=79232&orgId=hopa

TTFN,
Mark

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