Craig Birkmaier wrote: > You are making an absurd assumption here. In order to gain more eyeballs, > they would need to get broadband into the homes of the masses around the > world; Developed countries already have plenty of broadband deployed to homes. Does anyone doubt that US TV networks could, say, double their viewership, if they made their US shows, unaltered, available over the Internet (ad supported primarily)? > Of the 2 billion with Internet access, only 600 million had broadband in > 2012; Only 600 million. Wow, that's really bad. How does that compare with the entire US market for TV shows, Craig? > Obviously, sites like Hulu and the network portals, are allowing many > in the U.S., like Bert, to see these shows with ads. This model works in many countries, Craig, for TV programming. It's the model that is the most successful by far. >> Again, you misunderstand what's going on. The HD ahead-of-time download >> is similar to the DVD rental of years past. It is the only practical way >> of distributing true HD material TODAY, to people with slower broadband >> links, and before all the necessary mirrored servers are in place. > > This is just plain wrong. > > Digital HD download is a NEW window BEFORE release on shiny discs and to > premium movie services. At first, the Internet was too slow for streaming. So Netflix set up this DVD rental scheme. Then, the Internet gets fast enough for SD streaming. So Netflix goes into a big effort to get as many titles set up for streaming as they can. And they also go to the trouble of trying to distance the Netflix name from DVDs altogether, even. The DVD rental model was just a transitional model, Craig. It's clearly not the best way to do this movie rental business. But for HD content, the Internet is still not ready for direct streaming. And sure, whatever rights for that as well. So Netflix allows downloads to some proprietary box that they know their customers would just as soon do without. (And they also distribute BluRay, but that business is on the decline.) The next step is HD streaming. Since many households these days have 15 to 20+ Mb/s broadband connections, at least that last mile aspect may already be in place, in many locations. Discs are on the way out, Craig. That's just a side show. Discs are on the decline, streaming is on the rise. The disc market will be a niche. So what? Bert ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.