[opendtv] PR: Genesis Microchip Demonstrates New PurVIEW HD Series
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
- Date: Tue, 4 Oct 2005 08:41:20 -0400
Genesis Microchip Demonstrates New PurVIEW HD Series of Digital TV
Controllers to Key Customers at CEATEC 2005 Show; Genesis's gm10500,
First in a Family of High Definition AV Decoders, Provides Analog TV
Platforms Simple Migration Path to DTV
October 4, 2005 12:00am
Source: Business Wire
CEATEC 2005 Japan SAN JOSE, Calif. & CHIBA, Japan--(BUSINESS
WIRE)--Oct. 3, 2005--Genesis(R) Microchip Inc. (Nasdaq:GNSS), a world
leader in the development of image processing technologies for
flat-panel monitors, TVs and other consumer display products, today
demonstrated the first DTV controller of its new PurVIEW HD(TM)
series, the gm10500, to a broad base of leading TV customers during
the CEATEC 2005 show in Japan. Samples of the product are currently
available to early access partners.
"Our entry into the HDTV controller market builds upon the design win
momentum Genesis is already enjoying with leading global TV
manufacturers and satisfies their desire to build TV platforms based
on complete, end-to-end Genesis solutions," said Elie Antoun, Genesis
Microchip's president and CEO. "These HDTV controllers are expected
to create revenue opportunities for Genesis as well as enable our
customers to meet the FCC's accelerated deadlines for DTV tuners with
the quality that they have come to expect from Genesis products."
"With the rapid growth in the Flat Panel television market, with 30
million units predicted to ship in 2006 and a CAGR of 25% through
2009, it is critical for television companies to display both analog
and digital TV that matches the high quality capabilities of these
display technologies," said Michelle Abraham of In-Stat. "The
challenges imposed by this transition to DTV force TV companies to
manage their inventory of sets across display types, sizes and
whether they include digital reception capabilities. Solutions that
drive down the BOM, while offering a single architecture across
analog and digital TVs and the modularity to include or exclude
digital capabilities, are most compelling."
"The most unique and compelling feature of Genesis's new PurVIEW
HD(TM) digital television controller series is that it offers TV
manufacturers a cost-effective way to add DTV capabilities onto an
existing analog platform," said Neil Mitchell, vice president
marketing, DTV Business, Genesis Microchip. "This helps customers
maximize their current investment in non-digital TV platforms and
allows them to offer competitively priced DTVs that satisfy both the
regulatory mandates and their customers' expectations of quality and
functionality."
The gm10500 controller is a highly integrated, single-channel High
Definition or dual channel Standard Definition unified memory MPEG2
decoder designed for Integrated Digital TVs in the ATSC, DVB and
OpenCable (Digital Cable Ready) markets. A high performance,
industry-standard 32-bit MIPS processor, combined with a graphics
subsystem, is used for customer specific applications and
sophisticated user interface designs, while firmware-programmable
multimedia processing engines are used for digital broadcast signal
decoding and advanced, multi-format audio processing. These firmware
engines enable our customers to offer a step-up product at minimal
cost by adding consumer friendly features such as enhanced
post-processing onto the same platform. The integration of a glueless
interface to CableCARD's and European Common-Interface cards with
supporting conditional access and TV peripherals helps reduce the
system bill-of-materials.
The controller also features a very unique, flexible Video eXpansion
Interface (VXI) that allows customers to render and overlay graphics
in a manner enabling the TV User Interface (UI) and Electronics
Program Guide (EPG) quality to be preserved through the system. When
the gm10500 is paired with a backend video processing controller such
as Genesis's Cortez Family, the two-chip modular solution offers
cinema-quality video processing pipeline up to 10-bit at 1080p. VXI
also allows the gm10500 to be used with the customers' own
proprietary video processing technology to maintain their
differentiation in top-tier products.
About Genesis Microchip
Genesis Microchip Inc. (Nasdaq:GNSS) is a leading provider of image
processing systems enabling superior picture quality in flat-panel
TVs and a variety of consumer and PC-display products. Featuring
Genesis Display Perfection(R) technologies and Emmy award-winning
Faroudja(R) video technologies, Genesis system-on-a-chip solutions
are used worldwide by display manufacturers to produce visibly better
images across a broad array of devices including flat-panel displays,
digital TVs, projectors and DVD players/recorders. The Genesis
technology portfolio features analog and mixed signal
system-on-a-chip design, DCDi(R) by Faroudja deinterlacing,
TrueLife(TM) video enhancement, IntelliComb(TM) video decoding and
includes over 185 patents. Founded in 1987, Genesis supports its
leading brand-name customers with offices in the U.S., Canada, India,
Taiwan, South Korea, China, Japan and Singapore. For more information
about Genesis Microchip Inc. or Genesis Display Perfection
technologies, please visit www.gnss.com.
Note to Editors: Genesis, Genesis Display Perfection, Faroudja, DCDi
by Faroudja, TrueLife, and IntelliComb are trademarks or registered
trademarks of Genesis Microchip Inc. All other trademarks are the
property of their respective owners.
Legal Notice Regarding Forward-Looking Statements
This release contains forward-looking statements within the meaning
of the "safe harbor" provisions of the federal securities laws,
including, without limitation, statements by Elie Antoun regarding
the Company's anticipated revenue opportunities from its new gm10500
product family. The forward-looking statements are subject to risks
and uncertainties that could cause actual results to differ
materially from those projected. The risks and uncertainties include
the company's ability to gain design wins with customers for the
gm10500 products, growth rate of the flat-panel TV and HDTV markets,
the company's ability to ramp the gm10500 into production volumes,
and other risk factors set forth in the company's SEC reports,
including but not limited to its reports on Form 10-Q for the fiscal
quarter ended June 30, 2005. Genesis Microchip assumes no obligation
to update the forward-looking statements included in this release.
CONTACT: Genesis Microchip Inc. Pamela Goncalves, 408-934-4563
pamela.goncalves@xxxxxxxx KEYWORD: CALIFORNIA JAPAN INTERNATIONAL
ASIA PACIFIC TRACKINDUSTRY KEYWORD: MANUFACTURING HARDWARE SOFTWARE
COMPUTERS/ELECTRONICS TRADESHOW PRODUCT EDASOURCE: Genesis Microchip
Inc.
<<Business Wire -- 10/04/05>>
<< Copyright ©2005 Business Wire >>
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