[opendtv] Re: Product Half life
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Fri, 15 Apr 2011 09:11:17 -0400
At 6:12 PM -0500 4/14/11, Manfredi, Albert E wrote:
Even if the Internet takes over the distribution task, this does not
translate to no more broadcast TV. Whether I watch broadcast TV in
real time, or time-shifted via my PVR, or as live streams or
time-shifted over the Internet, what I'm watching is unquestionably
broadcast TV.
A very LIBERAL definition!
I was obviously referring to Over-The-Air transmissions.
One could go a step further and talk about broadcasting as filling a
pipe with programming, although this is actually a "network" not a
broadcast.
What will the future hold?
Clearly people will continue to consume content.
Loyalty to a network has been declining for decades (when one refers
to the legacy Broadcast Networks). Loyalty to special interest MVPD
networks ebbs and flows. In the end its all about accessing What You
Want to Watch, NOT what THEY want you to watch.
The value of networks "may" be significantly diminished in a world
where consumers can access everything on an ala carte basis.
Regards
Craig
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