[opendtv] Re: Scrambled channels irk cable viewers

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: <opendtv@xxxxxxxxxxxxx>
  • Date: Thu, 13 May 2004 13:59:07 -0400

Mike Enright wrote:

> >What Comcast should have said is that this is the a la carte
> >service you customers have been asking for. Of course it ends up
> >costing you more. Just as it would cost you more if you bought
> >eggs one by one at the supermarket.
> >
> As IF!
>=20
> These customers were happy to receive extra channels. Your
> "gotcha" is
> very much mistaken. Since these customers were not the ones irked by
> borderline-indecent programming on their extra channels, your
> attempt at irony goes wide.

Of *course* they were happy to get the freebies, but that's the
whole point.

These customers were basic-basic subscribers, who are presumably the
type of customer that won't pay for extras he didn't request. So
Comcast agreed with them, and removed *all* the channels they had not
requested.

The reason they were getting the freebies before, one must assume,
is that it was harder for Comcast to block those few extras than it
was to just give them the same filters they apply to the majority of
their customers. Well, isn't that exactly what the problem is with
a la carte? It's more admin-intensive. So it costs more.

> Comcast missed the boat here. It sounds to me like the=20
> numbers involved=20
> are so small that the box they want the low-end subs to use should be=20
> bundled, which technically they might have to do with a price=20
> _de_crease.

I guess I'm missing what you're diagreeing with. What Comcast will
no doubt do in the future is to raise their rates even more, to cover
the extra admin costs they are incurring. Which is precisely what
happens the more "a la carte" their service has to become.

As always, "be careful what you ask for."

Bert
 
 
----------------------------------------------------------------------
You can UNSUBSCRIBE from the OpenDTV list in two ways:

- Using the UNSUBSCRIBE command in your user configuration settings at 
FreeLists.org 

- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word 
unsubscribe in the subject line.

Other related posts: