[opendtv] Re: Smartphone, tablet owners worldwide enjoy apps while watching TV, finds research

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Fri, 2 Aug 2013 01:15:15 +0000

Craig Birkmaier posted:

http://broadcastengineering.com/ott/smartphone-tablet-owners-worldwide-enjoy-apps-while-watching-tv-finds-research?NL=BE-20&Issue=BE-20_20130801_BE-20_2&YM_RID=craig@xxxxxxxxx&YM_MID=1413477&sfvc4enews=42

Jul. 24, 2013
Phil Kurz
----------------------------------------

Interesting article, and the results seem logical. One thing is, when reading 
statements like this:

"The research also revealed that 85 percent of tablet owners and 65 percent of 
smartphone owners view online content on their mobile devices instead of on 
their TVs at least some of the time."

This isn't saying that these people watch most of their TV on the handheld 
devices. Some fraction might, or on the other hand, they might also watch only 
minutes of TV per month on their handhelds. It doesn't say.

It's hardly surprising that a large percentage of people do stuff on their 
handhelds while they watch TV. They also exhibit this behavior while involved 
in any other kind of activity, including driving their cars, eating meals at 
home or at a restaurant, walking, and going to the movies! So honestly, that 
one statistic doesn't say much.

It's also not surprising that many more people watch TV on tablets than on 
smartphones. Screen size is the obvious drawback. Sound quality too, I'm glad 
they mentioned that. (Although sound quality with a TV's own amp and speakers 
is pretty pathetic too!! You really need a separate sound system to appreciate 
how good DTV audio really is.)

On this: "The research also revealed that 85 percent of tablet owners and 65 
percent of smartphone owners view online content on their mobile devices 
instead of on their TVs at least some of the time."

Weird. This implies that lots of people are using their TVs for web browsing. 
Given the restrictions of most connected TVs, I find that amazing.

Bert

 
 
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