[opendtv] Re: TV Technology: Comcast Says Live TV Grabs High Ratings On College Campuses
- From: "Craig Birkmaier" <dmarc-noreply@xxxxxxxxxxxxx> (Redacted sender "brewmastercraig" for DMARC)
- To: opendtv@xxxxxxxxxxxxx
- Date: Tue, 18 Sep 2018 07:54:16 -0400
On Sep 17, 2018, at 8:53 PM, Manfredi (US), Albert E
<albert.e.manfredi@xxxxxxxxxx> wrote:
To me, this is the usual not-quite-transparent title. Because, in fact, (1)
the majority of TV viewing on campuses is on demand,
Not according to this article, although it addresses just the Comcast On Campus
streaming service.
(2) it is done on PCs mostly (as opposed to TVs or handheld devices), and (3)
it is therefore Internet TV (as opposed to legacy MVPD broadcast channels or
even OTA broadcast).
What amazing deductive abilities Bert.
But the majority of viewing via this service is VMVPD channels (i.e. live TV).
And, given that sports are a big draw on campuses, they say in this piece,
the live fraction of watching does not come as a big surprise. The actual
figures are 44% watched live, which means 56% watched on demand.
The demand viewing is just time shifting of live TV Bert.
This Comcast campus service streams everything, and it is compatible with
desktops, laptops, Roku, plus iOS and Android devices. I guess the lesson
here is, all TV can be sent over the Internet this way. And there's no urgent
need to add into the mix any "broadcast channel," be it on the Xfinity legacy
6 MHz channels, or ATSC 3.0. In fact, having that Roku compatibility makes
this campus streaming service immediately available on any number of
"connected TVs," which seem to have standardized on Roku for their Internet
stream "tuner."
Yes Bert, this is a streaming version of X-Finity. And yes it works across a
wide range of devices, just like my DirecTV Now service. And both include live
broadcast and streaming channels (e.g. ESPN) - how the hell do you think they
are watching so much live sports?
On many college campuses (like here at UF) legacy cable networks have been
converted to ISP networks. Same 6 MHz channels, just repurposed for streaming
data instead of MPEG-2TS streams.
Bottom line Bert: Live TV is NOT dying.
Regards
Craig
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