[opendtv] Re: News: DIRECTV Sued Over HDTV Picture Quality

  • From: Mark Schubin <tvmark@xxxxxxxxxxxxx>
  • To: opendtv@xxxxxxxxxxxxx
  • Date: Sat, 23 Sep 2006 17:33:49 -0400

Albert Manfredi wrote: 

Frank Eory wrote:

The ATSC STB market will also be extremely
short-lived, with sales peaking in the first year after NTSC shut-off
and declining rapidly each year afterward.
I agree with this, especially because by this coming March 1st, all TV sets and all recording devices must have built-in ATSC. A couple of years of sales, *unless* the stand-alone STBs have some sort of extra appeal.
Nielsen just reported 2.73 TV sets per U.S. TV household and 111,400,000 U.S. TV households. That's about 304 million U.S. TV sets, the vast majority of them without DTT-reception capability.

CEA reported sales of ALL types of TVs in 2005 as 29,881,000 units. So, assuming that number holds (it has been falling), and every owner of a non-DTT-capable TV buys one that's capable, it will take more than ten years to replace all the analog sets.

February 18, 2009, if it remains the first U.S. day without analog TV broadcasts, will be very interesting.

TTFN,
Mark



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