[opendtv] Re: TV Technology: Netflix Users Watch 10 TV Shows a Week

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Wed, 4 Nov 2015 02:31:00 +0000

Craig Birkmaier wrote:

Last first. The number of people using a PC to watch Netflix on a TV
would be in the noise - nearly impossible to measure, as the best
stats I can find suggest hardly anyone still does this.

Prove it.

I see the same stats, and they are far from clear. The truth is difficult to
ferret out. It took a lot of digging, for instance, to find the truth about how
people actually watch TV content. That's because the questions asked in the
surveys are almost always ambiguous.

The important number is the 47% watching Netflix on their TV.

Yup. But how they are doing this is not explained. For example, if they are set
up as I am, or if they are using a wireless scheme to stream from PC/laptop to
TV, then the PC use for streaming TV is most likely considerably higher than
tablet use, rather than just 1 percentage point higher. You assume that
connected TVs or streaming boxes are the only way this viewing on TVs is
accomplished, and I simply don't believe it. I see too many people commenting
online about using PCs.

What was more interesting was she was focused on "not changing a
thing" in terms of the physical setup.

Clearly, since changing anything would require a truck roll. Labor is the
biggest expense.

Bert



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