Btw, to me who is outside the business, calling these folk "ad buyers" seems a
misnomer. They are agents for companies wanting to buy ad break time on shows,
to air the ads. The TV networks sell minutes, Ms Drinkwater is among those who
buy those minutes. Or perhaps, buy the privilege to place the products within
the show itself.
Ms Drinkwater isn't buying ads. The companies selling the products buy the ads,
from ad agencies, before or during events such as these. Not so?
Bert
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