[opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News
- From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
- To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
- Date: Mon, 25 Apr 2016 00:12:42 +0000
Craig Birkmaier wrote:
No Bert. We are talking about trends in TV viewing
No, Craig. We are talking about the shift from having to depend on local
monopoly distribution systems, pretty much mandated by technology in the past
decades, to the new model in which any number of TV distribution portals can
become available to everyone, nationwide (or worldwide, for that matter). We
are talking about the fact that this transition is made possible by the
**two-way** Internet broadband service, in which consumers no longer depend on
a single, broadcast source head ends to their home. Multiple sources now
coexist. The number is in principle enormous.
You continue to disingenuously miss this point, so you can pretend that
Internet distribution makes no difference.
As the Consumer Reports article points out, cord cutting is bottoming
out.
Show me where it says that, Craig. Those are your words.
Yes walled gardens are designed to keep people in. Nothing new there.
Internet portals cannot do that. Subscribing to Netflix cannot keep anyone from
also subscribing to Amazon or anything else. The OTT sites are NOT tied to the
ISP exclusively, they are NOT priced with the expectation that a household
would loyally subscribe to one and only one, and the fact that their offerings
differ markedly, between OTT sites, proves just how different the OTT model is.
They cannot price a direct service to stop the decline in viewership.
You're just repeating the same tired old, simplistic mantra. When your customer
base is declining, there's nothing lucrative about that. You have to offer YOUR
channel at a more attractive price, and you have to forego the welfare checks
your customers were paying out to other channels in "the bundle." The simple
fact is, many people are ready to drop ESPN precisely because, in your "the
bundle," they no longer see the value proposition making sense.
Craig, this is the same old circular arguing you enjoy. I'll say it again: you
cannot base your analysis on arguments that ONLY MAKE SENSE if ESPN viewership
were still increasing.
They cannot afford to undercut the MVPDs.
They can certainly afford to get back the cord cutters. They can certainly
afford to not expect ESPN subscribers to be paying welfare to channels they
don't watch. You really have to get up to date on these matters, Craig. This is
not 40 years ago.
The Sling bundle is proving to be TOO limited,
You have no proof of that, and it's trivially easy to argue the opposite. The
Sling TV bundle may in fact still not appeal, to people who only want ESPN and
perhaps only the TV networks for other sports. Certainly Iger seems to get
this. I don't know why you feel obliged to hype up the continued existence of
inflexible bundles.
Internet distribution can support any number of bundling options, as well as
access to just the one "channel." ESPN broke out of your "the bundle" more than
a year ago, is becoming available over other OTT sites with different bundling
formulas, and it looks like it will also become available stand-alone, like HBO.
This is NOT the old monopolistic walled garden, Craig.
Bert
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Other related posts:
- » [opendtv] Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Manfredi, Albert E
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Manfredi, Albert E
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Manfredi, Albert E
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News - Manfredi, Albert E
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Manfredi, Albert E
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Manfredi, Albert E
- » [opendtv] Re: Cord Cutters Are Few, But Tons of Us Are Streaming Video | Fox News- Craig Birkmaier