[opendtv] Re: News: Fox Says Mandated PSAs Would Be Illegal
- From: "Dale Kelly" <dalekelly@xxxxxxxxxxx>
- To: <opendtv@xxxxxxxxxxxxx>
- Date: Tue, 13 Nov 2007 16:14:11 -0800
The national broadcast networks also own a majority of their affiliates in
major broadcast markets and negotiate retransmission consent/must-carry for
their stations as a group. Fox, at least - and other networks likely do to
some extent, exerts significant controls over distribution by its non owned
affiliates. As far as network programming is concerned, at least, I believe
there is very little "local control"
> -----Original Message-----
> From: opendtv-bounce@xxxxxxxxxxxxx
> [mailto:opendtv-bounce@xxxxxxxxxxxxx]On Behalf Of Steve Wilson
> Sent: Tuesday, November 13, 2007 3:12 PM
> To: opendtv@xxxxxxxxxxxxx
> Subject: [opendtv] Re: News: Fox Says Mandated PSAs Would Be Illegal
>
>
> "Given that, what incentive do the national networks have in luring
> viewers away from DBS/Cable? "
>
> Isn't it more about the local broadcasters rather than the networks?
> Its about local broadcasters and cable operators - the companies
> distributing content. Arguably, if local broadcasters can draw more
> viewers, they can generate more ad revenue. Cable operators dont own
> the cable channels. Its the content owners that have the strongest
> hand, not the distributors. Sure cable and satellite has all the
> eyeballs today, but whats to stop History channel (owned by NBC) to
> start showing up over the air? Maybe cable operators will threaten to
> pull the channel hoping NBC wont want to risk the revenue hit.
>
> Aren't content owners going to wrestle back control? Thats why NBC
> split with Apple.
>
>
> John Shutt wrote:
> >
> > ----- Original Message ----- From: "Steve Wilson"
> > <stevenjwilson@xxxxxxxxxxx>
> >
> >> What I dont get is why the broadcasters arent out there trying to get
> >> new customers given their new-found bandwidth. They seem to be all
> >> over mobile broadcast, but when it comes to DTV - you just get blank
> >> stares and shrugged shoulders.
> >
> > Because ABC/Disney owns ESPN, Fox owns Fox Sports and Fox News, NBC
> > owns CNBC and MSNBC, and CBS owns Showtime, and through it's parent
> > corporation National Amusements still has ties to all of the Viacom
> > channels including the MTV networks.
> >
> > Given that, what incentive do the national networks have in luring
> > viewers away from DBS/Cable?
> >
> > John
> >
> >
> >
> >
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