[opendtv] Re: Technology years

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: <opendtv@xxxxxxxxxxxxx>
  • Date: Mon, 22 Jan 2007 14:21:58 -0500

Craig Birkmaier wrote:

> Flying off the shelves?
>
> Show me the sales figures Bert. Your anecdotal evidence from one
> or two stores hardly qualifies as flying off the shelves.

Okay, you have a point. No hard numbers. For example, at one point I
called some local Radio Shack stores looking for more Accurian boxes,
and the salesmen were primed. The answer was "I don't care what the
Radio Shack web site says, there are no Accurian STBs anywhere in the
Washington area." And as a matter of fact, the one I had bought a few
weeks prior had been ordered from a store in Indiana which still had it
in stock.

All this because they got reasonably good reviews, word of mouth and
Internet, and because they were priced right. So demand is there.
Broadcasters provide the signal, but that's about as far as they go in
promoting any of this market demand. CE vendors? Unbelievable apathy.

> Here in Gainesville Sears and Best Buy do not even stock ATSC STBs,
> and Circuit City only carries the Samsung, which is currently in
> stock - it is out of stock in Ocala and Orange Park (near
> Jacksonville).

Okay, just as you'd expect. In a market with hardly any OTA stations,
there is no stock of STBs. That can only perpetuate the status quo. And
in a market with good OTA coverage, STBs are out of stock. Does anyone
doubt that broadcasters in Gainesville are largely responsible for this
lack of OTA DTV interest? Or perhaps there's something biologically
different about TV viewers in Gainesville?

From my outsider's point of view, if broadcasters want E-VSB or A-VSB to
be implemented in hardware, it is *entirely* up to them (cum their NAB)
to make it happen. I really am puzzled to see the finger pointing from
them. Hardware vendors react to demand for products. Service providers
create that demand.

Bert
 
 
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